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Every web and mobile application needs a robust database, for online access to up-to-date and accurate information. A good database design will capture all your entities, attributes and relationships between entities, in an effective manner complying with the needs of business functions and ability to derive decisions (out of analytics).
Database design calls for expertise that can add value and efficiency during implementation & support phases. If you have your data in database, effectively stored and linked to other data, then it becomes easy to pull up the data in your screens.
The context how a database is being used i.e. for CRUD application, a business process flow, OLTP for transactions, OLAP for analytics or summarized data as part of data warehouse, influences the database design decisions and execution.